The Gen Z Report

The Gen Z Report

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The Gen Z Report
Apple’s Quest to Immortalize Memories
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Apple’s Quest to Immortalize Memories

The virtual worlds of tomorrow and the promise of reliving yesterday

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Ben Ulansey
Aug 07, 2024
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The Gen Z Report
The Gen Z Report
Apple’s Quest to Immortalize Memories
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Child wearing VR helmet in eerie blue lighting
Photo by Giu Vicente on Unsplash

When the Apple Vision Pro was announced earlier this year, it made waves for multiple reasons. One was the price tag. With a starting cost of $3,500 for its slated launch window early next year, many were quick to shock and outrage. Regardless of what exactly the device was offering, few seemed willing to spend that kind …

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